Accessibility isn’t static — it changes every day. That’s why The Accessible Guide will be introducing TAG 3.0 in 2026, a platform designed to make inclusion easier to trust, easier to share, and easier to act on. For businesses, that means new opportunities to build trust, reputation, and loyalty every day.

TAG 3.0 won’t just map accessibility – it will empower businesses to own it.

WHY TAG 3.0 WILL BE DIFFERENT 

• Systemic vs Surface: Mapping is descriptive; ownership is transformative.
• Innovation: Real‑time alerts will be built into the infrastructure.
• Language Leadership: We will use dignity first language.

TAG 3.0 isn’t just a guide — it’s a movement. By combining smarter search options, live updates, and visible trust markers, we’re building a future where accessibility is everyday reality, not occasional exception.

TAG 3.0 goes beyond mapping to systemic change. When accessibility is part of your identity, trust and reputation grow.

All subscribed businesses will have access to manage their profiles, including live updates, ensuring they can quickly update their access facilities if any issues arise. This can enable businesses to;

• Control their data.
• Build loyalty with disabled customers.
• Future‑proof against regulation and reputational risk.

TAG 3.0 also introduces sub‑pages, designed for complex venues like stadiums, theatres, and multi‑site businesses. Sub‑pages allow each stand, room, or section to have its own verified accessibility information, reducing uncertainty for disabled customers and demonstrating thoroughness. This structured approach makes TAG 3.0 uniquely scalable — whether you’re a local café or a national chain, your accessibility information is clear, official, and easy to trust

We want businesses to celebrate their inclusion on our platform — not just as a listing, but as a mark of pride. That’s why we’re introducing Business Badges, visible symbols of accessibility and trust that venues can display on doors, windows, and inside their spaces. These badges show customers that inclusion isn’t hidden in the fine print — it’s front and centre, a commitment that can be seen and shared.

We believe accessibility should be visible, trusted, and human. That’s why we’re introducing collaboration videos directly onto a listing page. These short, authentic clips are co-created with businesses to showcase accessibility features — from step-free entrances and accessible toilets to sensory-friendly spaces. By working together, we ensure every video reflects the lived experience of disabled guests and meets our dignity-first standards. It’s about helping disabled guests feel confident, informed, and welcomed before they even arrive. 

 WHAT TAG 3.0 MEANS FOR YOUR BUSINESS

 TAG 3.0 isn’t just about helping disabled customers — it’s about helping businesses thrive. By joining, businesses gain tools that:

• Build confidence: Verified badges, Business Badges, and short videos reassure customers before they arrive.
• Strengthen reputation: Inclusion becomes part of your identity, showing leadership and care.
• Drive loyalty: Transparent, up‑to‑date information wins trust and repeat visits.
• Reduce risk: Live updates and API integration protect against reputational damage and future regulation.
• Unlock marketing value: Badges, videos, and featured content double as promotional assets.

Accessibility isn’t just compliance — it’s culture. TAG 3.0 helps you show it, share it, and celebrate it.

FUTURE FEATURE: REAL-TIME ACCESSIBILITY POWERED BY TAG’S API

This is just the beginning — TAG 3.0 is designed to evolve with your business. A future development planned for late 2026: integrating TAG’s API directly into venue listings to support live accessibility updates. This will allow businesses to update their TAG 3.0 listing in real time — and sync those updates with their own website.

Whether it’s a lift outage or an accessible toilet being unavailable, the API will ensure disabled guests have the most current information at their fingertips. This feature reflects our long-term commitment to making accessibility dynamic, responsive, and owned by the businesses who provide it.

A FINAL WORD

Accessibility isn’t just about compliance — it’s about confidence, culture, and connection. TAG 3.0 gives businesses the tools to show customers they care, while turning inclusion into a visible strength. From verified badges and collaboration videos to live updates and future‑proofed integrations, every feature is designed to help venues build trust and loyalty.

Now is the time to celebrate accessibility as part of your brand story.

Join TAG 3.0 and make inclusion something your customers can see, trust, and share.